1、最好做別人沒有做過（這已經不太可能了，只能說是別人做得少的。），但是卻有潛在市場的內容。
1, the best do what others have done (this is already unlikely, can only say that others do less.) , but there are potential market content.

2、網站訪問速度要快，網頁顯示速度要快。最好不要做彈窗廣告（事實證明，彈窗廣告的月收入對于個人網站制作站長來說幾乎沒有意義。（別和我說網易的彈窗，那只是網站聯盟建立之初為了吸引客戶而采取的權宜之計。）），因為彈窗廣告除了惹人反感以外沒有任何經濟價值。
2, site access speed faster, faster webpage display. Had better not do pop-up ads (in fact, pop-up advertising income for individual website stationmaster almost no meaning. (don't say Netease play a window, and I just website alliance was established in order to attract customers and take a matter of expediency.)) Because the pop-up ads, except the disgusting no economic value.

3、內容要盡量精，同時數量也不能太少，否則的話不能吸引回頭客。最好可以做到每個星期更新1~2次，假如可以做到每天更新那當然是再好不過。
3, try to finish the content, and there are too few, otherwise unable to attract repeat visitors. The best possible updates 1~2 times a week, if you can do every day update that would be nice.

4、一定要有一個可以讓訪客與站長直接交流的平臺，有條件的可以在網站上建立一個論壇，或者在其他網站申請一個論壇。沒有條件的，也最好有一個留言本。另外可以考慮建立一個網站的QQ群。
There must be a webmaster can let visitors and direct exchange platform, conditional can establish a forum on the website, or apply for a forum on other sites. No conditions, it's best to have a guestbook. In addition to considering the establishment of a web site.

5、關于廣告問題，我覺得對訪問量小的個人網站來說同一頁面上的廣告不宜放置過多。一個頁面的大幅廣告超過2個，就容易引起用戶反感了。尤其是一些粗制濫造，沒有任何美感的廣告更是如此。這對于網站的發展是極其不利的。最好以文字新聞廣告為主，少用圖片及flash廣告。同時廣告頁最好與網頁背景可以融為一體，讓訪問者不至于有突兀之感。
On advertisement problem, I think access to a small amount of personal website is on the same page advertisement should not be placed too much. Ad pages more than 2, it is easy to cause the user antipathy. Especially some crudely made, without any sense of beauty advertising is even more so. This is extremely unfavorable for the development of the site. The best text news advertisement, less with pictures and flash ads. At the same time, the best advertising pages and webpage background can be com., let visitors not abrupt feeling.

6、內容重復性，雖然在當前的形式下，內容完全原創，沒有任何與其他網站重復的可能性已經幾乎不存在了。但是無論如何也要有自己的內容，這點是非常重要的，即使自己的內容很少，且只是對別人的內容進行了修改加工，那也算是你自己的內容。這點是非常重要的，希望大家注意。
Repetitive, although in the current form, content is completely original, no possibility of repetition and other sites have been virtually nonexistent. But in any case also have their own content, this is very important, even if their content rarely, and only on other people's content was modified processing, it is your own content. This is very important, I hope everyone attention.

7、異地鏈接，由于個人網站多數是采用的虛擬主機（亦即空間租用）方式實現，一般不會有非常大的ftp空間，充足的帶寬及非常高速的訪問速度。因此勢必造成許多音樂，flash，圖片等等內容都是異地鏈接。這時候就需要特別注意，許多網站都有自己的防盜鏈措施（不允許異地鏈接，經常更換鏈接地址等）。假如因為自己的疏忽造成了自己網站上的異地鏈接失效，而自己又不知道，就會造成客戶的大量流失。所以在制作異地鏈接時一定要慎之又慎，不要為了貪圖方便因小失大。
Off-site link, due to personal website mostly adopt a virtual host (i.e., space rental) way, generally do not have very large FTP space, sufficient bandwidth and very high access speed. Therefore, it is bound to cause many music, flash, pictures and so on are remote link. It requires special attention, many websites have anti-theft chain measures own (not allow different links, often change the link address etc.). If because of his negligence causing the failure of off-site link from its website, but they don't know, it will lead to the loss of customers. So in the production of remote links must be cautious, not for the sake of convenience for the.

8、html，圖片加工及完善，現在很多個人網站都喜歡在自己的META標記中加上許多的所謂熱門關鍵字，甚至采用假如與網頁背景色相同的文字，妄圖欺騙搜索引擎。事實證明，這種做法現在早已失效，新的蛛網協議已不再相信這類作弊行為。再這么做只會弄巧成拙。所以與其把自己的網頁弄得龐大無比，不如精煉html語言，盡量縮小html文件與圖片文件大小，這種優化的效果在流量增大的情況下會非常明顯。（具體的如何加快網頁顯示速度等問題請參考相關網頁制作教程。）
HTML, image processing and improve, now a lot of personal web sites like the so-called popular keywords, many with their META marker, or even if the webpage and the background color of the same text, attempt to deceive the search engine. In fact, the practice is now already failure, new web protocols are no longer believe this kind of cheating. Doing so will only backfire. So instead of his own webpage make gigantic, rather than refining the language of HTML, reduce the file HTML file and picture size, the effect will be very obvious in the case of flow increase. (specific how to speed up the webpage display speed, please refer to the relevant webpage making course.)

9、不要以為你的訪問者全是1024x768的分辨率，個個都開著音箱，頭戴耳機在電腦前看你的網站。事實證明，依然有不少訪問者使用的是800x600的分辨率，看網頁時候聽不到，或者不希望聽到你網站上的背景音樂。所以不要做吃力不討好的事。
Do not think that your visitors are 1024x768 resolution, all open speakers, headphones to see your site in front of the computer. In fact, there are still many visitors are using 800x600 resolution, see webpage when not to hear, or don't want to hear your website's background music. So don't do a thankless task.

10、不要加入過多與網頁內容無關的頁面對象。事實證明，除非是某些特定類型的網站，否則的話，一般的個人網站訪問者，不會對你網頁上的大量（超過10個）友情鏈接，xx鏈的內容發生興趣。所以設置友情鏈接以不影響頁面整體美觀度為宜。
Don't add nothing more content and webpage page object. In fact, except for certain types of Web sites, otherwise, the general personal site visitors, not of your webpage's (more than 10) links, in the content of XX chain. So set up links to does not affect the overall appearance of the appropriate page.

11、不少個人網站的站長出于種種考慮，喜歡把給自己的網頁設置成不允許鼠標右擊，甚至加密html。但是這種設置其實對網站根本沒有任何好處，同時還會遭致用戶反感。所以這種做法我覺得是千萬要不得的。
Many personal site webmaster for various considerations, like to own webpage set to not allow right mouse click, even in encrypted html. But this actually on the site doesn't do any good, but also cause resentment users. So I think it's thousands of undesirable.